Tag: Social Media

Jul 29

What is a holistic marketing orientation?

A holistic marketing approach looks at a business with all its connected components as a whole. Customers, employees, suppliers and the community at large are carefully considered. The strategy comprises of integrated

Jul 24

Traditional and Digital Marketing Must Go

The internet is widely used for digital marketing – as a promotional tool, a distribution channel and sometimes as the product itself. But is marketing via social media platforms always

Jul 20

8 Marketing metrics to focus on in 2020

What started as a pretty normal year has turned into a nightmare, Marketing as the COVID-19 pandemic reared its ugly head to put an end to a decade’s worth of

Jun 25

What’s the role of social media in digital marketing?

From increased sales to improved brand awareness and SEO, social media marketing has certainly become a must-have in any marketing mix. Digital marketing is about reaching the right audience, at the right time, with

Jun 16

Latest implementations with Digital Marketing

Latest The marketing of products or services which use digital technologies on the internet, via mobile phone applications, display advertising or any other digital means is known as digital marketing.

May 29

NOW is the Perfect Time to Plan Marketing

While we all have discovered the effects of the COVID-19 pandemic on our chosen business vocations and the daily time we previously spent in support of them, it’s become painfully