Tag: media channels

Aug 06
2020

How to design marketing communications for radio

A broadcast medium such as radio can be very effective in reaching a key demographic. Because most radio stations are limited to a particular genre of music – such as

Jul 31
2020

What are the steps in a digital PR campaign?

Digital PR performs well. It doesn’t just ‘perform’  – it works extremely well if you make use of it in the correct way. Digital PR only works well when it’s supported